For our Portuguese-speaking friends: yesterday in the agribusiness column of the Brazilian newspaper Valor Econômico (Economic Value), a clear article about Zasso, its leading electric weeding solution, and growing market opportunity with an interview of co-CEO, Sergio Coutinho. Read more below (Article in Portuguese).
Today, we are proud to announce that CNH Industrial, a world leading supplier to the agricultural markets, has acquired a minority stake in Zasso Group AG. This transaction, a vote of confidence on the quality and potential of our company, brings us four fundamental benefits: 1) a gain in legitimacy, 2) increased distribution capability, 3) greater funding for development and 4) a continuation of our independence. It strengthens significantly our ability to play a leading role in the transition towards a herbicide-free world.
For further information, read the press release at CNHi Post.
A viable world? With social responsibility? Environmental sustainability? You are not alone! Zasso™ is working every day to propose a better world, a world free of herbicides. The future is the one we create. Find out more about what inspires us in our new Statement video.
With the use of controlled and high-powered electrical discharges, Zasso’s™ technology allows the destruction of plants to the root, with an effect that lasts longer, comparable to that obtained with conventional agrochemicals. Click here to learn more about the technology Electroherb™
Zasso™ launches the XPower XPU solution with AGXTEND, offering municipal and landscaping companies a new disruptive and efficient way of combating weeds without herbicides. As a highly effective alternative to chemical agents, the tractor-based XPU allows the systemic control of unwanted vegetation thanks to the tested XPower™ system and electrophysical technology. Such chemical-free solutions for weed control are becoming more and more important in municipal environments, in gardening and landscaping as well as for special weed control needs such as in industrial areas and on paths. The advantages of the XPower™ system, which has already been tested itself in agriculture, can be seen among other things: it is residue-free, at any time of the year and largely independent of the time of day and temperature as well as the systemic effect on the weed.
Read more below at this PR!
Zasso is pleased to feature in the Top 5 agtech start-ups (agricultural cycle automation) impacting the industry, out of 438 companies. Disruptive innovation is hard. It is our focus to transition as best as possible from early adopters of our solution to a broad paradigm shift where electric weeding will be accepted as the new normal. This is the challenge that drives us. Let’s keep climbing!